The "Swachh Andhra Swarna Andhra" (SASA) program in July 2025 will focus on the theme of "Ending Plastic Pollution", with the goal of achieving a plastic-free Andhra Pradesh and promoting responsible consumption practices

 The "Swachh Andhra Swarna Andhra" (SASA) program in July 2025 will focus on the theme of "Ending Plastic Pollution", with the goal of achieving a plastic-free Andhra Pradesh and promoting responsible consumption practices. This theme aligns with World Environment Day 2025, emphasizing the avoidance of non-essential plastics and related pollution. 

Key aspects of the July 2025 theme:

Awareness Campaigns:

Educating the public about the harmful effects of plastic pollution, particularly microplastics entering the food chain through water bodies. 

Promoting Alternatives:

Encouraging the use of essential plastics and promoting alternatives to single-use plastics like carry bags, straws, and cutlery. 

Resource Recovery and Recycling:

Campaigns focused on recycling, upcycling, and resource recovery from waste. 

Community Participation:

Encouraging active participation in clean-up drives and awareness programs. 

Waste Management:

Focusing on waste segregation (wet, dry, hazardous) and responsible disposal. 

Monitoring and Reporting:

Utilizing the SASA Mobile Application for reporting participation and uploading high-quality visuals of activities. 

The program also aims to achieve a "Plastic-Free State" and encourage a shift towards a circular economy. This includes incentivizing industries that support the initiative and integrating them into circular economy models.