Monday 22 October 2012

Change Driver : Creates corporate citizenship strategies with clear goals that can be used to drive and benchmark progress across the company.

Change Driver
Combines vision with the persistence and drive to mobilize people around a higher purpose.
Systems Perspective and Visionary Thinking provide the basis for the leader to know what changes need to be made. This competency reflects the citizenship leader’s ability to drive corporate citizenship principles and policies into all aspects of the business and systematize corporate citizenship within the organization on a professional and long-lasting basis. It includes taking the initiative to increase effectiveness and scope of corporate citizenship by measuring impact and applying learning from earlier projects, establishing consistent practices and philosophy across the organization to build and execute a comprehensive and integrated corporate citizenship strategy for the company. In addition, leaders must step up to set goals and track and measure corporate citizenship impact over time.
This leader displayed the ability to drive change when he took his case to executives:
"The desire was to create an imprint in global integration that would translate from business strategy to the company's corporate citizenship strategy...I asked to take on the responsibility of thinking through a broader element of the global integration strategy into the community... And came up with a construct to be able to do this, both a management construct on how it would be done, using country general managers, business units, the leadership structure of the company and then the core element of the program, which was to review everything that we're currently doing to determine, first of all, how extensive it was."
Change Driver competency developmental scale
Foundational
Intermediate
Advanced
Demonstrates initiative to respond to opportunities and needs as they occur. Identifies a core team of internal stakeholders who share their vision and works with them to drive change. Creates corporate citizenship strategies with clear goals that can be used to drive and benchmark progress across the company. Provides practical advice to line managers on how to integrate corporate citizenship into core business policies and practices. Designs corporate citizenship initiatives that can drive systemic change and inspire and engage key stakeholders. Regularly evaluates and reviews programs and look for ways to drive continuous improvement and opportunities to leverage existing change management and professional development platforms (such as TQM) to drive change.

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